Rob Neivert, Venture Partner at 500 Startups, describes how startups can close enterprise sales. We drill into Rob’s four-stage sales framework: Research, Engagement, Demonstration, and Closing. We cover:
-How to research prospects
-When and how to cold-call
-How to create internal sales champions (and how changing the color of a product helped Rob close a $2 million deal)
-Nine tips for running a demo
-How to kickstart a deal that has stalled
-What to do after closing a sale
Show notes and transcription are at https://www.venturekit.com/neivert.
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